Europe is the largest OTA market in the world, accounting for nearly 32% of global OTA revenue. According to market estimates, Europe’s OTA market is projected to grow from $96.5 billion in 2025 to more…
Overview New Distribution Capability (NDC) represents a transformative shift in how airlines sell their products and services. This XML-based data transmission standard, developed by the International Air Transport Association (IATA), enables airlines to distribute rich…
Airline ancillary revenue has transformed from a supplementary income stream to a critical revenue pillar, reaching an unprecedented $148.4 billion worldwide in 2024. As airlines continue to recover from pandemic disruptions, ancillary services have become…
Artificial intelligence has revolutionized how airlines identify and target their most valuable customer segments. By analyzing vast quantities of structured and unstructured data, AI systems can now detect nuanced patterns in customer behavior, spending potential,…
Airlines are increasingly leveraging artificial intelligence (AI) to boost ancillary revenue through personalized upselling and cross-selling strategies. Ancillary revenue, which includes income from baggage fees, seat upgrades, in-flight services, and more, has become a critical…
TL;DR: Asia’s online travel market is a multi-billion-dollar battlefield — dominated by just a few major players like Trip.com Group, MakeMyTrip, Agoda, and Traveloka. With the OTA sector expected to surpass $500 billion in gross…
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April 29, 2025 - Detroit, MI - Aggregate Intelligence, a market leader in travel data intelligence, is proud to…
The Shift in Airline Distribution: Embracing NDC
The airline industry is undergoing a significant transformation with the adoption of New Distribution Capability (NDC). This IATA initiative allows airlines to distribute fares and ancillary services directly…